What is Attune?+

Attune is an emotion AI dating app that matches you through three layers of intelligence — not on facial appearance. Layer one is profile and lifestyle compatibility, which acts as the primary filter. Layer two is emotional response profiling: a calibrated test using EchoDepth that captures how you genuinely respond to stimuli. Layer three is in-platform video date analysis, where real interaction outcomes teach the system what good matches look like in practice. Launching UK Q3 2026.

How does the emotional profiling work?+

It starts with a 30-second neutral face calibration — your personal baseline, before any stimulus is shown. Then you watch a series of short standardised clips and rate each one: like, neutral, or dislike. EchoDepth analyses 44 FACS Action Units as time-series data across each clip — capturing reaction timing, intensity, duration, and recovery, not just whether an expression occurred. The rating labels your AU data, anchoring the facial signal to what you actually felt. Both the AU time-series and your rating are stored as a matched pair. All processing happens on your device. No raw video is transmitted or stored.

Is it weird to let a camera watch me?+

Most beta users reported forgetting the camera was active within the first twenty seconds. The video content is engaging enough that you stop thinking about being observed. The emotion capture is passive — you're just watching something, not performing for anyone. The data you generate is mathematical, not a recording of your face.

What if I don't react naturally to the video?+

Your emotional response does not need to be extreme to be useful. The system measures the full range of genuine response — from mild interest to strong engagement — and builds a profile from the cumulative pattern rather than individual peak reactions. Being yourself, at your normal level of expressiveness, is exactly what the system needs. Trying to react 'correctly' would actually make the profile less accurate.

What happens to my data?+

For the onboarding stimulus phase: AU data is processed entirely on your device and never transmitted. What is stored is an anonymised time-series emotional profile. For video dates: the session is recorded with your explicit prior consent. Raw video is deleted within 48 hours post-session. Anonymised interaction features (AU patterns, synchrony, conversation balance) are retained alongside your private outcome response. You can delete your entire profile, emotional data, and all interaction data in one tap, in full compliance with UK GDPR.

How do video dates work on Attune?+

Video dates are hosted inside the Attune platform — no Zoom link, no external tool required. Before the call begins, both participants explicitly consent to recording and post-session analysis. If either person declines, the date still goes ahead but no analysis occurs. After the date, each person privately submits yes or no for a second date. The response is sealed until both say yes — if only one says yes, neither person is told which way. Post-session, the recording is processed to extract interaction features (AU patterns, emotional synchrony, conversation balance). Raw video is deleted within 48 hours. Full details →

Will my employer or anyone else be able to see I'm on Attune?+

No. Attune does not share user data with third parties, does not have an employer-accessible directory, and does not integrate with professional networks. Your profile, your matches, and your data are visible only to you and to the matches Attune introduces you to. We never sell data to advertisers.

Are there fake profiles on Attune?+

No. Every Attune profile requires a live emotion-capture session to generate. Liveness detection built into the session means pre-recorded video, static images, and stolen likenesses are rejected. Involuntary micro-expressions cannot be reproduced from a photo. The people you match with on Attune are verifiably real.

How many matches will I get?+

Attune is designed to produce a small number of high-quality matches rather than a large swipe queue. The emphasis is on quality over volume — in our closed beta, 94% of matched users rated their first matched conversation as genuinely interesting or better. The number of matches will vary by your location and who is in the Attune pool, particularly at launch.

How much does Attune cost?+

The emotion capture and matching process is free. A premium tier will unlock unlimited messaging, extended match insights, and priority matching. Waitlist members receive six months of premium free at launch. See our pricing page for current tier details.

When does Attune launch?+

Attune launches in the UK in Q3 2026. Waitlist members receive early access invitations before the public launch, priority placement in the matching pool, and six months of premium free. Join the waitlist at attunechemistry.com/waitlist.

What do I need to use Attune?+

A smartphone with a front-facing camera (any modern iPhone or Android), internet connection for the matching layer, and the Attune app (iOS and Android, available from Q3 2026). No specialist hardware, no wearables, no additional equipment.

Does Attune work for LGBTQ+ users?+

Yes. Attune's emotional compatibility matching is orientation-agnostic. You set your own preferences for who you'd like to be matched with, and the emotion AI matching operates identically regardless of orientation or identity. Attune's models were trained across 6 countries and 14 cultures to reduce bias in emotional expression recognition.

Still have a question?

Email us at hello@attunechemistry.com — we read every message.

Join the waitlist